In this talk Nikesha will explain why bloggers, writers, and business owners need to take ownership of their digital space. She is a storyteller. A website is another medium in which to tell a story; or several stories. As a former WordPress blogger, and now full time author and publisher, she runs two websites where story continuity is crucial.
Nikesha will discuss how storytelling plays a part in website design, user friendliness and usability, and how it can help generate and retain an audience. You will learn what it takes to tell a story through a website that introduces compelling content to the digital space, positively promotes an individual or business brand, creates brand recognition, and engages an audience.