{"id":703,"date":"2016-03-21T15:54:34","date_gmt":"2016-03-21T19:54:34","guid":{"rendered":"https:\/\/2016.jacksonville.wordcamp.org\/?post_type=wcb_session&#038;p=703"},"modified":"2016-04-08T11:54:24","modified_gmt":"2016-04-08T15:54:24","slug":"harnessing-the-voices-in-your-head-how-to-interview-and-write-for-client-projects","status":"publish","type":"wcb_session","link":"https:\/\/jacksonville.wordcamp.org\/2016\/session\/harnessing-the-voices-in-your-head-how-to-interview-and-write-for-client-projects\/","title":{"rendered":"Harnessing the Voices in Your Head: How to interview and write for client projects"},"content":{"rendered":"<p>So you\u2019re a pretty decent writer, took all those creative writing classes in college and now you work for an agency as a content creator and are looking for fresh ways to tell your client&#8217;s stories. Or, maybe you\u2019re looking to make some extra money as a ghost writer on someone else\u2019s blog, website, or social media account. The reality is that writing about topics or industries that you have no personal connection with can be extremely challenging but it\u2019s often what we\u2019re called on to do.<\/p>\n<p>Whatever your story, being able to ask good questions, understand someone else\u2019s needs and voice, and then communicate effectively in their voice is essential in today\u2019s age of content creation and marketing.<\/p>\n<p>Learn how to ask the right questions to understand not just WHAT needs to be communicated, but HOW to best communicate your client\u2019s message. You\u2019ll learn some quick interview tips as well as guidelines for professional content layout within WordPress pages and posts. It\u2019s time to harness your client\u2019s voice and put it to work for you!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>So you\u2019re a pretty decent writer, took all those creative writing classes in college and now you work for an agency as a content creator and are looking for fresh ways to tell your client&#8217;s stories. Or, maybe you\u2019re looking &hellip; <a href=\"https:\/\/jacksonville.wordcamp.org\/2016\/session\/harnessing-the-voices-in-your-head-how-to-interview-and-write-for-client-projects\/\">Continue reading <span class=\"assistive-text\">Harnessing the Voices in Your Head: How to interview and write for client projects<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":14454387,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1460905800,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[702],"footnotes":""},"session_track":[5545],"session_category":[],"class_list":["post-703","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-user"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6uG2V-bl","session_date_time":{"date":"April 17, 2016","time":"11:10 am"},"session_speakers":[{"id":"702","slug":"beau-moffatt","name":"Beau Moffatt","link":"https:\/\/jacksonville.wordcamp.org\/2016\/speaker\/beau-moffatt\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/703","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":3,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/703\/revisions"}],"predecessor-version":[{"id":1498,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/703\/revisions\/1498"}],"speakers":[{"embeddable":true,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/speakers\/702"}],"author":[{"embeddable":true,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wporg\/v1\/users\/beaumoffatt"}],"wp:attachment":[{"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=703"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_track?post=703"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_category?post=703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}