{"id":633,"date":"2016-03-21T14:51:20","date_gmt":"2016-03-21T18:51:20","guid":{"rendered":"https:\/\/2016.jacksonville.wordcamp.org\/?post_type=wcb_session&#038;p=633"},"modified":"2016-03-21T14:51:20","modified_gmt":"2016-03-21T18:51:20","slug":"from-generalist-to-specialist-how-to-be-successful-by-nailing-down-a-design-niche","status":"publish","type":"wcb_session","link":"https:\/\/jacksonville.wordcamp.org\/2016\/session\/from-generalist-to-specialist-how-to-be-successful-by-nailing-down-a-design-niche\/","title":{"rendered":"From Generalist to Specialist: How to be successful by nailing down a design niche"},"content":{"rendered":"<p>The end of the jack of all trades, master of none era is upon us. With so many designers out there, the best way to stand out is to serve a niche market. It may sound like a bunch of limitations, but you&#8217;re actually opening up a world of possibilities when you make the decision to go from generalist to specialist.<br \/>\nThis speech will show you how to find your niche as well as show you the amazing things that can happen to your company when you start niching.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The end of the jack of all trades, master of none era is upon us. With so many designers out there, the best way to stand out is to serve a niche market. It may sound like a bunch of &hellip; <a href=\"https:\/\/jacksonville.wordcamp.org\/2016\/session\/from-generalist-to-specialist-how-to-be-successful-by-nailing-down-a-design-niche\/\">Continue reading <span class=\"assistive-text\">From Generalist to Specialist: How to be successful by nailing down a design niche<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":9325777,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1460817600,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[632],"footnotes":""},"session_track":[185],"session_category":[],"class_list":["post-633","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-design"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6uG2V-ad","session_date_time":{"date":"April 16, 2016","time":"10:40 am"},"session_speakers":[{"id":"632","slug":"derek-hart","name":"Derek Hart","link":"https:\/\/jacksonville.wordcamp.org\/2016\/speaker\/derek-hart\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/633\/revisions"}],"predecessor-version":[{"id":1026,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/633\/revisions\/1026"}],"speakers":[{"embeddable":true,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/speakers\/632"}],"author":[{"embeddable":true,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wporg\/v1\/users\/dhart77"}],"wp:attachment":[{"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=633"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_track?post=633"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/jacksonville.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_category?post=633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}